Customize your character and join with friends to work-out puzzles together. Community rooms have been tested with up to 20 people. We recommend to play built-in rooms with up to 3 players (but you're welcome to play with more). Online Co-Op: All the rooms are playable in an online co-op. If something is not nailed to the wall, you can pick it up. Interactive Puzzles: Rummage through 15 rooms filled with puzzles designed by real-life escape room operators. Move furniture, pick up and examine everything, smash pots and break locks! Supports community-made rooms through the level editor. Explore a growing set of highly interactive escape rooms.
Escape simulator free online simulator#
It sparked a fantastic creator community that's still with the game and helped with sale numbers.Escape Simulator is a first-person puzzler you can play solo or in an online co-op. That made the workshop numbers jump like crazy, and the game got some great rooms. To combat that, we decided to go into the weekend with the competition. When the game launched, we looked at the sales and concurrent player numbers and noticed a dip and a downward trend. We always knew we'd like to do that but never got around to it before release. It did super well.Īnother thing we planned to do before release was a room-making competition with cash prizes. Since we had that available, we scheduled a Steam sale to go with the update.
Escape simulator free online update#
However, having it in an almost finished state gave us an excellent content update post-release. We already had PR scheduled, and the end of the year was approaching, so we had to make the deadline. Initially, we planned to ship the game with 20 rooms, but after getting closer to the release, we realized that we wouldn't be making it in time. For example, a casual puzzle co-op player doesn't click to follow the game. My theory is that different audiences wishlist differently. Well, we sold 1:1 our wishlists at launch. They say followers are more quality than just plain wishlists, etc. If you read any of the articles and look at the bar charts about how this would convert into sales, you would get depressed.
One interesting fact: at launch, we had 60k wishlists, a respectable number, but not crazy in the festival age. Based on our old projects, we knew that this game with our budget should recoup within a year if done right on App Store and Google Play. We did have a secret anchor, not on Steam but on mobile. Then we took that feedback and implemented it all :) And we always asked to get details and further opinions. A major benefit we got from those meetings was lots of feedback about the game. They were all very nice, and my guess is that they just couldn't find the anchor in the market where they could estimate how the game would do. I think this is the reason why all publishers (we talked with all the major ones) said NO to the game. There are escape games, but none of them have the budget and the scope of the Escape Simulator. And that's a hard thing to do because if you looked at Steam, there is not really a game like ours. And we managed to self-finance it and not run out of money. We invested most of our profits from previous games into this game. I wish I could see a parallel universe where we went with a $4.99 price point and what that would have done. Did it work? Who knows, but we were in the trending games for two weeks. The general advice is to price higher, but we felt we're not recognizable as a brand to risk it. So we slightly underpriced the game at $14.99, hoping for more sales and getting more people talking about it at launch. The only guaranteed coverage we had was a launch push from PR and wishlists. Then you don't want to price it too low, so you actually earn something.Īnd then there was this idea in our heads that we wanted to sell as many copies as we could on launch even if we had to go super low. We have a co-op game, and we want it not to be expensive for multiple people to buy the game. And it was like that till the last week before release. It was comical how often players asked us what the game's price was, and we just said we couldn't share. When it came to pricing, we had endless discussions.
Some responded, we made the rooms, and they ended up covering our game! The bonus was that we tested the heck out of the editor. With the help of our PR, we pitched that we would create tailor-made rooms in our level editor for select channels. Other than that, we tried to use unique features to our advantage. I mean, they are making similar games to yours, and if that's not somebody you can talk to, who is :P. It involved talking to many developers and having some super interesting discussions. For example, we reached out to developers of similar games and tried to have them do a promo on our game. And we've seen good results from some of it.
We tried a lot of different "guerilla" marketing stuff.
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